This Privacy Policy describes how northedgestore.com (the “Site” or “we”) collects, uses, and discloses your personal information when you visit or purchase something from the Site.
Collection of Personal Information
When you visit the Site, we collect certain information about your device, your interactions with the Site, and information necessary to process your purchase. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual, including the information below, as “Personal Information.” Please see the list below for more information about what Personal Information we collect and why we collect it.
Device Information
- Examples of Personal Information collected: web browser version, IP address, time zone, cookie information, websites or products you viewed, search terms, and how you interact with the Site.
- Purpose of Collection: to accurately load the Site for you and to perform analytics on Site usage to optimize our Site.
- Source of Collection: automatically when you visit our Site using cookies, log files, web beacons, tags, or pixels
- Disclosure for Business Purposes: shared with our processor WordPress
Order Information
- Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card number), email address, and phone number.
- Purpose of Collection: To provide you with products or services to fulfill our contract, process your payment information, arrange for shipment, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and provide you with information or advertising related to our products or services when consistent with the preferences you have shared with us.
- Source of Collection: From you.
- Disclosure for Business Purpose: Shared with our processor WordPress
Customer Support Information
- Examples of Personal Information Collected: Name, billing address, shipping address, payment information (including credit card number), email address, and phone number.
- Purpose of Collection: Provide customer support.
- Source of Collection: From you.
- Disclosure for Business Purpose: Shared with our processor WordPress
Minors
This website is not intended for individuals under the age of 13. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at the address below to request deletion.
Sharing of Personal Information
As described above, we share your personal information with service providers to help us provide our services and fulfill our contract with you. For example:
- We use WordPress to power our online store. You can read more about how WordPress uses your personal information here: https://www.WordPress.com/legal/privacy.
- We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
Behavioral Advertising
As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we think may be of interest to you. For example:
- We use Google Analytics to understand how our customers use the Site. You can read more about how Google uses your personal information here: https://policies.google.com/privacy?hl=en. You can also opt-out of Google Analytics at https://tools.google.com/dlpage/gaoptout.
- We share information about your use of the Site, your purchases, and your interactions with our ads on other sites with our advertising partners. We collect and share some of this information directly with our advertising partners and, in some cases, through the use of cookies or other similar technologies (which you may consent to, depending on your location).
For more information on how targeted advertising works, you can visit the Network Advertising Initiative’s (NAI) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
- FACEBOOK – https://www.facebook.com/settings/?tab=ads
- GOOGLE – https://www.google.com/settings/ads/anonymous
- BING – https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]
In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.
Use of Personal Information
We use your personal information to provide you with our services, including: offering products for sale, processing payments, shipping and fulfilling your orders, and keeping you up to date with new products, services, and offers.
Lawful Basis
Under the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information based on the following lawful bases:
- Your consent;
- Performance of a contract between you and the Website;
- Compliance with our legal obligations;
- Protection of your vital interests;
- Performance of a task in the public interest;
- For our legitimate interests, which do not override your fundamental rights and freedoms.
RETENTION
When you place an order through the Website, we will retain your personal information for our records unless and until you ask us to delete this information. For more information on your right to deletion, please see the “Your Rights” section below.
AUTOMATED DECISION-MAKING
If you are a resident of the EEA, you have the right to object to processing based solely on automated decisions (including profiling) when the decision has legal effects on you or significantly affects you.
We do not use customer data for fully automated decisions that have legal or other significant effects on you.
Our processor WordPress uses limited automated decision-making to prevent fraud that does not have legal or other significant effects on you.
Services that contain elements of automated decision-making include:
- Temporary deny list of IP addresses associated with repeated failed transactions. This deny list persists for a few hours.
- Temporary deny list for credit cards associated with deny-listed IP addresses. This deny list lasts for several days.
CCPA
If you are a California resident, you have the right to access the personal information we hold about you (also known as the “right to know”), have it ported to a new service, and request that your personal information be corrected, updated, or deleted. If you would like to exercise these rights, please contact us at the contact information below.
If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address below.
Cookies
Cookies are small amounts of information that are downloaded to your computer or device when you visit our website. We use several different types of cookies, including functional, performance, advertising, social media, or content cookies. Cookies improve your browsing experience by allowing websites to remember your actions and preferences (such as logins and region selections). This means you don’t have to re-enter this information every time you return to the website or browse from one page to another. Cookies also provide information about how people use the website, such as whether they are first-time visitors or frequent visitors.
We use the following cookies to optimize your experience on our website and to provide our services.
COOKIES REQUIRED FOR THE STORE, REPORTING AND ANALYTICS TO FUNCTION PROPERLY
The length of time a cookie remains on your computer or mobile device depends on whether it is a “persistent” cookie or a “session” cookie. Session cookies stay until you stop browsing, while persistent cookies stay until they expire or are deleted. Most cookies we use are persistent and will expire between 30 minutes and two years from the date they were downloaded.
You can control and manage cookies in a number of ways. Please keep in mind that deleting or blocking cookies may have a negative impact on your user experience and that some parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether to accept cookies through your browser controls, which are usually located in the “Tools” or “Preferences” menu on your browser. For more information on how to modify your browser settings or block, manage or filter cookies, please refer to your browser’s help files or through websites such as www.allaboutcookies.org.
In addition, please note that blocking cookies may not completely prevent information from being shared with third parties, such as our advertising partners. To exercise your rights or opt out of having certain of your information used by these parties, please follow the instructions in the “Behavioral Advertising” section above.
DO NOT TRACK
Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not change our data collection and use practices when such signals are detected from your browser.
Changes
We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.
Contact
For more information about our privacy practices, if you have any questions, or if you would like to make a complaint, please contact us by email at info@northedgestore.com or by mail using the details provided below:
Northedgestore,1234 Elm Street, Suite 567 Los Angeles, CA 90001 United States (this is not the return address)
Email: info@northedgestore.com
